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In reality, the company was nowhere near a threat to YouTube. But since Facebook surpassed MySpace in number of users in 2009, no other social service has come as close to the audience of its brands, Facebook and Instagram, as TikTok. Don't think about Twitter, from which Facebook got the "inspiration" for its timeline, or LinkedIn, which also imitated Facebook's feed. These two social services are still for niches. TikTok is getting huge, really huge. And fast. The Chinese application reached one billion users in September . It is very close to Instagram, which has 1.4 billion users today. Facebook remains the largest social platform in the world, with almost 3 billion users.
What makes TikTok even more impressive is the speed of growth. As we Loan Phone Number List see in the graph below, it took Facebook almost nine years to achieve one billion users; for Instagram, almost eight years; for TikTok, only five. Source: Axios There are some other problems. Facebook has been facing controversy for about two months since internal company documents were made public showing that its executives knew its services were causing mental health problems, democracies and even spurring wars. Instagram will testify before the US Senate in December 2021 after The Wall Street Journal published internal research showing that one in three girls thinks Instagram worsens body image issues and that the social app was causing anxiety and depression.

The company was aware of these problems and apparently did little to help its users, thinking more about profits than public welfare. Because of this, fewer and fewer people trust the company , research shows. Facebook was the least trusted social company in previous years' research. And, after that, this number decreased even more. More than that, Facebook services are facing declining usage among young people. Today, 63% of Americans between the ages of 12 and 17 use TikTok. Among them, only 57% use Instagram, according to Forrester research . Why is a problem? Historically, young people are responsible for trends and are more engaged with social networks.
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