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Let's take an example and search for the keyword "lawn cutter" on Google: The results of Agrieuro and Amazon, which have the abbreviation "ANN" next to them, are adverts sponsored through Google Ads and obtain maximum visibility in the eyes of the user who is looking for a lawnmower. This is precisely why, during the product launch phase, you should create sponsored campaigns: through an analysis of the keywords suitable for attracting new users and relevant to the characteristics of the product, you will be able to bring consumers who have shown interest to the specific Landing Page . The next phase will be to push them to get in touch with you and to translate these users into customers of your company, achieving important sales in the medium-long term. What to do during the launch of the product on the market: What to do after the launch of the product: 1 Write articles that present the product as a solution We have already launched our product and made sure that, both online and in the store physical, obtained maximum visibility.

Some sales have already arrived, but they are not enough to cover the numerous expenses incurred for product design and initial marketing activities. It is precisely to avoid defining the arrival of the product on the market in advance as a failure that action is taken even in the months following the launch. What can we do in the phase following the launch of the product on the market? First of all, let's start using the company blog. Even if its importance is sometimes Agent Email List underestimated, the blog is fundamental for several reasons: it allows us to obtain high organic positioning within search engines for specific keywords relevant to our business. What does it mean? Searching for a keyword related to our business (for example, "lawn cutter", "brush cutter", "chainsaw"), the user finds our article, gets to know our products better and is encouraged to get in touch with us. To improve the organic positioning of your articles, you can turn to a.





Another benefit of the company blog is that, through our posts, we are able not only to present our products and demonstrate professionalism, but also to grasp the user's deepest needs. When we write articles, we don't have to do it aloneand to show off or to position ourselves on search engines, but also to create an interaction with the potential customer, who must feel understood. Our articles must represent an answer to the question and a solution to the user's problem. It is for this reason that, when we decide to exploit the numerous potentials of our company blog, we must highlight the features of our product that respond exactly to the user's needs. trust and make him feel attracted by the product we have launched on the market to the point of deciding to call us. 2 Organize or participate in presentation events and practical demonstrations Nowadays the consumer, especially when the expense has a considerable value, wants to be sure of what he is about to buy.